Making life easier, happier, healthier from the root up…

Root Up: Growth Solutions Reimagined 

At Root Up, we develop innovative solutions to the everyday challenges faced by hydroponic growers and plant enthusiasts. Our engineering-driven approach combines practical functionality with sustainable design to create products that enhance growing efficiency while improving plant health and yields.  

Founded on the principle that growing should be both productive and enjoyable, we work directly with growers to identify pain points and develop targeted solutions that make a measurable difference in growing outcomes. 

Hanging tropical pitcher plants and a set of grow lights inside a greenhouse or plant cultivation tent.

Introducing Growyo Hanger: The Plant Support System

Our debut product represents everything Root Up stands for: intelligent design that solves a common growing challenge. The Growyo Hanger, part of a range of plant support systems revolutionises how plants are supported throughout their growing cycle.

Colorful plastic bird toy with green wheels and purple parts hanging from a tree branch in a garden.
A pair of green and purple children's scissors hanging above green leafy plants in a greenhouse.
Close-up of hands tying a purple plastic plant tie around a stem of a plant with fuzzy stems and green leaves.
A colorful plant support toy called Growyo Hanger with green wheels, purple accents, and a purple flower-shaped attachment, placed next to its green packaging box labeled 'Growyo Hanger' and 'Supporting Growth'.

Key Benefits: 

  • Reduces stem damage and stress compared to traditional support methods

  • Ease of use

  • Efficiency

  • Optimising light penetration and air circulation

  • Saves maintenance time and reduces waste in commercial growing operations

  • Durable, UV-resistant materials ensure long-term reliability

A circular pattern of dark purple lines radiating from a central white circle on a white background.

Our Approach

How we solve growing challenges:

Identify

We collaborate with growers to understand real-world challenges 

Silhouette of a hand with fingers and thumb touching, in a dark purple color, on a white background.

Innovate

Our design team creates practical solutions with you, the grower, in mind 

Close-up of part of a stylized, bold, purple number five on a white background.

Implement

We develop products that integrate seamlessly into existing systems

Stylized purple flower with a stem, leaves, and a rounded top

Improve

Continuous refinement based on grower feedback and performance data